Branding & Website.

Developing the Brand Toolkit

Working with elements of the Le Riche Automobile Restorers brand we able to develop a complimentary new brand for the luxury vehicle storage business, that reflected the rich automotive heritage of the parent company and the industry in general; whilst giving the feeling of care and attention to detail required when working with and storing vehicles of such value.

COLOUR PALETTE

The Idea Works team have developed a colour palette derived from famous heritage vehicle marques that the viewer can instantly relate to visually and which also align to the other parts of the business.

VIDEO PRODUCTION, PHOTOGRAPHY & EDITING

Working with Greg Kordowski an experienced videographer and photographer we produced a library of high end images and a slick promotional video that provided the imagery for the new website.

WEBSITE

Next we were ready to build the new website showcasing the facilities, services and staff with details of the packages and contact details, along with the additional benefits of storing prestige vehicles in the Channel Islands.

OUR FIRST CLIENT

When we set up the agency in 1997 the first job we over did at the Idea Works, that is to say,  job Nº00001 was for Le Riche Automobile Restorers. So almost 30,000 jobs later we were delighted to be working on a new project for our oldest client.

WHAT THE CLIENT SAYS

Working with The Idea Works was a key component of launching the on-line presence for what is quite a specialist vehicle storage business. Their delivery was fast, efficient, and most importantly, these guys are intuitive, they knew what we wanted to achieve, and they knew how to achieve it. There was little time wasted in content creation and narrative as they were on-point, having themselves researched our market space to align us with visuals and narrative with the leading players out there. Their expertise in website creation and development seamlessly brought our vision to life. The site’s user-friendly design and efficient functionality has significantly boosted our online presence, attracting more new clients. Outstanding work!
JOE CASTELLINO, DIRECTOR & CEO, Le Riche Automobile Storage and Consulting Limited